There is broad consensus for utilizing cloud technology, but less consensus for how to do it effectively. Results from an Accenture survey point to risk of missing out on strategic advantages if organizations focus strictly on cost-savings from the cloud.

by Joao-Pierre S. Ruth
Date Published October 4, 2021 - Last Updated January 20, 2023

This article first appeared in InformationWeek.

Getting the most out of the cloud remains complicated. Migrating to the cloud can come at a cost, but the alternative -- not making such investments -- might leave enterprises fighting uphill among their peers, according to a recent Accenture survey.

Debate continues on whether or how much should organizations migrate their data and compute operations to the cloud versus remain on-premise. Accenture released results of a survey that looked at how businesses leverage the cloud. The survey, conducted from late 2020 into early 2021, sought responses from nearly 4,000 companies from 16 industries across 25 countries. A notion surfaced among the responses that only focusing on cost-savings through the cloud could put organizations at a competitive disadvantage to their market rivals.

Measuring the return on investment in the cloud remains complicated. Companies that only look at cloud as a cost-savings opportunity have found cost-savings of at least 10% or greater, says Tristan Morel L’Horset, senior managing director of Accenture Cloud First. “For companies that looked at [cloud] only as a tactical activity -- of migrating and technology activity -- even those companies are able to find 10% if they choose to operate the environment differently,” he says.

If companies do not make changes to their IT operations in response to a migration, finding savings can be more difficult, L’Horset says.

“In the industry, there’s a lot of debate: Is cloud saving you money or not? Our research indicates that even at the basic level, yes it does,” he says. “The difference between the cost-savings, which you can get through cloud, and the value of innovation that you absolutely can and should get through cloud, is the fundamental reason you should go.”

Roy Illsley, chief analyst with Omdia, the research arm of Informa Tech, says the cost benefits of cloud can be positive if the workload is variable in its resource requirements, its resource requirements match the cloud providers packaging of resources, or it requires high availability.

"If the workload is stable in its resource requirements then on-premises is more cost effective," he says.

Respondent companies to the Accenture survey that did not list cloud as a top priority still saw significant cost-savings, says Jim Wilson, managing director of information technology and business research at Accenture Research. The survey came about to explore how organizations responded to the pandemic, he says, which in many instances accelerated plans to transform.

“We were seeing clients aggressively moving to the cloud,” Wilson says. “They had to in a lot of cases just to keep the business running.” He says the survey asked companies about their adoption of cloud as well as how extensively they scaled cloud technologies across the enterprise. That could range from pilot programs to multiple functions and business units.

Wilson says the survey exposed what he called a “Cloud Achievement Gap,” a divide in performance between average companies and companies that are competitively advantaged through the cloud. “Companies that are really getting the most out of cloud are using it not just for the cost but also to innovate and for building new operating models,” he says.

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Joao-Pierre S. Ruth is senior writer at InformationWeek.

Tag(s): supportworld, service quality, service management, best practice, cloud, cloud computing


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